Hunkemöller mottos
1. "Feel confident, be beautiful"
2. "Empowering women to feel fabulous"
3. "Love your body, love yourself"
4. "Every body is beautiful"
5. "Be bold, be sexy, be you"
6. "Lingerie for every body"
7. "Celebrate your curves"
8. "Embrace your femininity"
9. "Dare to be different, dare to be sexy"
10. "Confidence starts from within"